Based on lead times, J.P. Mprgan’s Apple Tracker shows strong global demand for the iPhone 16 Pro Max.
As of today, it has been 32 days since Apple started accepting pre-orders for the iPhone 16 series. As you might expect, lead times for orders placed with Apple have come down. This is normal since the mad rush to reserve one of the latest iPhone models starts fading once the phones are released. A look at Wall Street firm J.P. Morgan’s Apple Product Availability Tracker, based on global lead times, reveals some interesting information.
Lead times for the iPhone 16 base model have dropped from four days during week number 4 to three days in week 5 signifying a drop off in demand. The lead time for the iPhone 16 Plus was cut in half from six days to three days from week 4 to week 5. But these numbers show strong demand for the iPhone 16 Pro and iPhone 16 Pro Max. Demand for the former is considered to be strong even though the lead time for the device did drop from 22 days during week 4 to 21 days during week 5.Early weakness in iPhone 16 series sales was called an « aberration » by analysts
The most impressive showing belonged to the iPhone 16 Pro Max. The lead time for the top-of-the-line model had a 29-day lead time during week 4 and managed to maintain that lead time during week 5 indicating that demand is strong for the device. Analysts now say that early reports of weak iPhone 16 series sales were « an aberration. »
Lead times for the iPhone 16 series over the five weeks since the start of pre-orders. | Image credit-AppleInsider
The iPhone 16 Pro Max lead time has remained at 29 days for the last four weeks which indicates true stability in sales of the device.
