With its new iPhone 17 Pro in « Cosmic Orange, » Apple just broke the boring color rule on Pro phones, and Android should follow.
Yesterday’s iPhone 17 Pro reveal introduced a new design language for Apple, but also a new signature colorway in an orange iPhone 17 Pro and… uh… bring on the orange Android phones. Or, at bare minimum, let’s embrace the return of actual colors on Pro phones.
In its new iPhone 17 Pro, Apple has switched back to an aluminum build, ditching the titanium design it hyped up for the past couple of generations. Ultimately, that doesn’t matter seeing as the benefits of titanium were minimal. But it is allowing Apple to introduce a striking new “Cosmic Orange” design.
This new colorway brings back memories of the Pixel 4’s underrated “Oh So Orange,” which was a unique entry at the time. Not only was it one of the most vibrant colors on a smartphone at the time, but orange had been a bit of an outlier up until then.
