Park price hikes and an unfortunate death at Disneyland continue the company’s string of bad news—but it’s not all bad.
Disney is having a week, and it’s only Wednesday.
In the aftermath of the Jimmy Kimmel fallout, where Disney seemingly acquiesced to the Trump administration’s attempt to control what the media says about the right, the company is dealing with the loss of a lot of bipartisan public trust. Reinstating Kimmel to advocate for the comedian’s First Amendment rights came a little too late for many; the numbers were felt from those who boycotted the company by cancelling their Disney+ subscriptions. To make matters messy, Disney then went ahead and raised the price of its streaming platform while pushing out Tron: Ares, a lukewarmly received tentpole, at least by critics.
Disney decided then that this was the perfect time for some Disney resort-wide price increases. It’s never a good time to get the news that Disney Parks are getting more expensive, especially in this unprecedented economic times. Variety recently reported that one-day, single-park tickets to Disney World or Disneyland now cost more than $200 for the first time ever during peak vacation times during the winter holidays. That’s a 5% increase for the Orlando resort and up 8.7% at Anaheim’s original park. It’s a headache to see the pricing get more expensive the more days you add to a vacation or if you want to opt-in on tickets that will let you go park to park on the same day.
And with a packed park comes the option to add Lightning Lane passes, yet another additional fee beyond your entry ticket, which now runs a whopping $34 per pass at Disneyland.
