Microsoft, just do yourself a favor and undo it.
Microsoft’s Xbox Game Pass Ultimate is still available at $19.99 at GameStop
GameStop pledges to continue the $19.99 Ultimate membership price model
Multiple storefronts also have the membership tier available for $19.99 a month
While Microsoft is facing backlash after the new price standard set for Xbox Game Pass Ultimate, many have been quick to find solutions or alternatives to paying $29.99 a month – and fortunately, a familiar trade-in store has come to gamers’ aid.
Announced on X, GameStop made a promise to continue the sale of Xbox Game Pass Ultimate subscriptions for the previous $19.99 price a month, both in-store via physical gift cards and online. This comes after it made numerous tweets to condemn the price hike, further highlighting its stance on ensuring gamers get the best deals.
It’s a great gesture from the popular game and trade-in store, and I have no doubts that it’ll mount extra pressure on Microsoft to walk back its decision to increase pricing, and it wouldn’t be the first time, either.
While it might seem like GameStop is alone on this one, it’s also available for $19.99 on Amazon (in the UK and US), Best Buy, and Staples. It’s unclear whether the prices remain unchanged at the storefronts (aside from GameStop) as they’ve yet to come into effect since Microsoft’s recent announcement, but it’s safe to say that GameStop’s stance on the matter may prompt others to do the same.
