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Samsung Electronics has launched Samsung Week 2025 across 65 countries, running from October 20 to November 1.1 This is an annual event held ahead of the company’s founding anniversary to thank customers for their ongoing support.
Now in its sixth year, Samsung Week is the company’s largest promotional event — offering customers exclusive offers on a wide range of products through Samsung.com.
Originally held in 32 countries, the event has since doubled its global reach and achieved more than fourfold growth in sales. With the addition of mobile live commerce and region-specific social media initiatives, Samsung has enhanced the customer experience and established Samsung Week as its flagship global promotion.
This year’s theme, “Where Innovation Begins: From You,” emphasizes the company’s belief that customers are the driving force behind its innovation.