The LG G4 remains one of my favorite TVs, even though it’s last year’s model – and it’s on sale for Black Friday.
LG G4 OLED
The LG G4 OLED was the company’s flagship TV last year, and continues to see generous discounts in 2025.
LG has made great strides with its OLED picture quality, and this model is truly exceptional.
With the G5 OLED hitting the market now, it’s no longer the ‘best option’ when it comes to brightness and performance.
Right now at LG, you can you can save up to $5,000 on the LG G4 OLED TV depending on which size you buy. You’ll find the best discount on the 55- and 65-inch versions at Amazon and Best Buy.
I’m not usually a fan of LG TVs, but since testing the LG G4 OLED TV last year, I have to admit that it has the most impressive picture quality of any TV I’ve ever bought, used, or tested. Our readers seemed to be convinced: It was the most popular TV they purchased this year so far.
I won’t bury the lede; its current discounted price for Black Friday doesn’t necessarily qualify it as a budget option — you could get two 65-inch Sony X90L TVs for that money. But if picture quality is your top priority and you have the money to spend, there’s almost no greater TV value on the planet with a better picture than the LG G4. (This year’s LG G5 did just get a discount as well, and is close to the same price as the G4.)LG G4 OLED TV
The LG G4 OLED TV offers breathtaking visuals with near-perfect blacks, vibrant colors, and an ultra-thin design for an immersive viewing experience.
75-inch TCL QM6K 4K QD-Mini LED Google TV (2025 Model):
$848 (save $152)
65-inch LG C4 Series 4K 120Hz OLED Evo Smart TV (2024 Model):
$1,297 (save $1,403)
55-inch Hisense CanvasTV Series 4K QLED Google Smart TV (2024 Model):
$798 (save $202)
77-inch LG C5 Series OLED Evo AI 4K Smart TV (2025 Model):
$1,997 (save $1,700)
85-inch Samsung Neo QLED QN90F 4K Mini LED Smart TV (2025 Model):
$2,298 (save $1,500)
What makes the LG G4 OLED picture so good? Several things.
First of all, there are the things that make all OLED screens great, and this is especially true for LG OLEDs because they are one of the leading innovators in the technology. We’re talking about true blacks (as opposed to washed-out dark grays from LCD TVs), deep contrast, more vibrant colors, and amazing dynamic range in shots that have both dark and light elements.
The LG G4 has all of those qualities — and at the highest levels I’ve seen on any TV — because it is LG’s flagship OLED TV for 2024.
So, what’s new in last year’s LG G4? The biggest leap forward is in picture processing, and that’s made possible by the α11 AI Processor 4K. I’ve always considered Sony the king of picture processing, and it was a long way back to LG and Samsung, essentially tied for second place, with budget TV makers TCL and Hisense lagging the crowd.
