Apple will not allow Elon Musk to re-brand Twitter as « X » on the App Store for one simple reason.
Apple is not allowing Twitter to list in the App Store under its new « X » name according to Beeping Computer (via Mashable). Apple isn’t doing this to be mean to Elon Musk or to prove a point. It has to do with an App Store rule created by Apple that requires apps to have more than a single character for their name. This doesn’t seem to be a problem over at the Google Play Store where the listing for the Android version of the app shows that it has the name of « X » without any mention of Twitter.Meanwhile, the listing for the app in the App Store continues to show that the name of the platform is Twitter.
