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Chiefs-Bears game gets TV ratings boost thanks to Taylor Swift sighting

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The national Fox broadcast of the Chiefs’ win over the Bears was the highest-rated NFL game of the week for women in three different age demographics.
Swifties packed Kansas City’s Arrowhead Stadium not once, but twice this summer to watch Taylor Swift’s Eras Tour. Apparently, they couldn’t get enough of the iconic venue.
And on Sunday, many Swift fans were presumably watching Kanas City’s NFL game, too.
The national Fox broadcast of the Chiefs’ win over the Bears was the highest-rated NFL game of the week for women in three different age demographics covering 12 to 49, according to Fox Sports: the game ranked first in females 12-17, 18-34 and 18-49.

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