New channel features K-pop’s biggest acts and positions Samsung TV Plus as a global K-content leader
New channel features K-pop’s biggest acts and positions Samsung TV Plus as a global K-content leader
Samsung Electronics today announced that Samsung TV Plus, its leading free ad-supported streaming TV (FAST) service, will live stream the 2024 MAMA AWARDS, one of the world’s premier K-pop events. The MAMA AWARDS will be available to fans around the world through Samsung TV Plus’s exclusive K-pop channel, launched earlier this month, marking a major milestone in Samsung’s expansion of global streaming offerings.
The event will take place at the Dolby Theatre in Los Angeles on November 21 and at Kyocera Dome Osaka from November 22-23 local time. Samsung TV Plus will air all three days of the awards ceremony.
“Through strategic partnerships, we’re expanding Samsung TV Plus’s role as a key platform for bringing diverse, high-quality content to audiences worldwide,” said Yonghoon Choi, Executive Vice President of the Visual Display Business at Samsung Electronics.
