Instagram is bringing its new Reels feature to the Indian market. This is yet another video sharing tool on the platform.
Since the Indian government banned 59 apps including the popular TikTok, we have seen the rise of similar apps with the likes of Zee5, Chingari, and more. The latest in the line is the Instagram Reels.
Instagram has today confirmed that it has started testing the new video-sharing format in India. This will be an additional element to the already existing story and IGTV features on Instagram. India is the fourth country, after Brazil, Germany and France, where this new format is being tested.
Recently, the company was spotted testing the new feature in India. Now that the feature has been made official, here’s what Reels brings to the table.
