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Every new TV and projector from IFA 2020: Samsung, Philips, and more

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IFA 2020 has been quiet for TVs, but a couple of flagship sets, a Philips light strip, and three new projectors makes for a real AV haul.
IFA 2020 hasn’t been the seismic tech event it usually is, likely down to the fact that it’s been closed to the public this year, with most of its conferences and showrooms moving online. Some big-name brands have just been opting out of the event altogether – and there’s been a paucity of stories from it compared to previous years. That said, for the AV enthusiast, there have been a few flagship announcements in the past week from the likes of Samsung, Philips, and Optoma – with new TVs and projectors that look set to shake up the market, and certainly prove heady competition for each other. From new projector ranges to unexpected 8K TVs, here’s the AV news from this week worth remembering when these models launch in the months ahead. It’s worth noting that we didn’t hear anything about the LG BX OLED, but we expect release info to be announced relatively shortly. While the existence of the Philips OLED+935 TV was leaked back in July, it’s only now Philips is proudly showing off its flagship 2020 OLED. With four-sided Ambilight, a fourth-gen P5 processor, and a built-in 70W 3.1.2 channel speaker from audio specialists Bowers & Wilkins – who Philips has collaborated with on a number of high-spec TVs – it’s a bonafide home cinema in itself. Most notably, it’s also coming in a 48-inch size, along with more standard 55-inch and 65-inch models. That makes it the third 48-inch OLED, after the LG CX and Sony A9G. Stay tuned on TechRadar for our incoming review, too… Despite the news above, Philips seems to have given itself some Ambilight competition, after showing off a new Philips Hue Play gradient light strip that essentially lets you turn any TV (from 55-85 inches) into an Ambilight set.

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