Here’s what you need to know about phone brand Honor, including what phones it puts out, what markets it sells to, and if it puts out non-phone products.
There’s a good chance you’ve heard of Honor, the tech brand that has brought quite a few different products to market. And it’s likely you’re aware of it as a sub-brand of Huawei. Well, the latter is no longer the case, as we’ll explain in our ‘History’ section below. Honor is most well known for its smartphones, but it also has laptops, earbuds, and a fantastic range of wearables under its umbrella of products. The company chiefly serves its home country of China, but we also see many of its products launch worldwide, albeit sometimes only in selected regions. In the main, the company puts out affordable devices, with its smartphones serving the mid-range and budget markets, and its wearables offering plenty of features at relatively low prices. To help you understand Honor, we’ve written this guide on the company, so you can get a flavor of the brand’s story to date, as well as the types of products it launches to market. Huawei originally created Honor as a sub-brand in 2013, to focus on creating low-cost products – and, in particular, targeted towards a young audience. Through the following year, the brand rolled out globally, setting up its own online stores in Europe in 2015. Honor started selling fitness trackers in 2016, laptops and smartwatches in 2018, and earbuds and TVs in 2019. The majority of those products are available in most regions, although some, such as TVs, have limited availability. Everything changed for the company in mid-2019, when the Huawei ban began. This effectively stopped Huawei phones, and Honor ones by extension, from carrying Google apps such as the Play Store, Maps, Gmail and Chrome. Since these are important to the running of a smartphone – especially the former, which permits the download of new apps – Honor and Huawei were hit hard. It’s difficult to come by exact sales figures to illustrate the extent to which Honor has been affected by the lack of Google apps, but we do know that the brand’s output has significantly decreased.
