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Why is Pixel 6 switching to 'Whitechapel,' and can it be good? — 9to5Google

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The Google Pixel 6 is switching from Qualcomm to an in-house design known as «Whitechapel.» What’s the benefit? Let’s talk.
This week we exclusively reported that the upcoming Google Pixel 6 would be the first smartphone from the company running on a custom-designed chipset currently know as “Whitechapel.” The move has major implications for the Pixel lineup as a whole, but why is Google doing it in the first place? Let’s take a look at the potential pros and cons. A report from Axios is what first put Whitechapel on the map. That report claimed the chip was designed by Google but, to some capacity, had input from Samsung. Apparently, Samsung would also be tasked with producing the chip as well.

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