Despite early nay-saying, the Watch continues to be a hit for Apple.
The Macalope’s going to let you in on a little secret, but you have to promise not to tell his editor: every year or so for the last six years he’s written almost the exact same column about the Apple Watch. It’s not his fault. It’s just too easy. The history of the Watch is a hilarious case study of the world of Apple punditry. It’s possible it may be the last great example of classical Apple opining, where Apple was seen from start to finish as incapable of doing anything right and yet somehow miraculously did. And then it was all shoved under a rug. While plenty of people will still tell you Apple is doing things wrong — correctly, in many cases — few still are willing to say the company’s problems, whether imagined or real, will sink a particular product let alone the whole company like they used to. In March of 2014, whether due to a myopic assessment of his prognostication skills or an absurd effort at self-promotion, analyst Trip Chowdhry claimed Apple would “disappear” or “become an irrelevant company” if it did not produce a smartwatch within 60 days.
