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Sorry, Spider-Man: No Way Home isn't as secretive as MCU fans are making out

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Spider-Man: No Way Home continues to generate lots of rumors ahead of its trailer’s release – but comments on its supposed secrecy are over the top.
Has a Marvel movie generated as much hype or conjecture as Spider-Man: No Way Home? Based on the last few months, it doesn’t initially appear so. As No Way Home’s release date draws closer, fan fervour concerning the webslinger’s third MCU outing has grown with each passing week. Some fans have resorted to pouring over the movie’s licensed merchandise to garner clues about its plot, while others have become frustrated about when a teaser trailer will actually arrive. The clamor has been so great, in fact, that Marvel Studios President Kevin Feige recently weighed in on the supposed secrecy (per CinemaBlend) surrounding the film. Speaking during the press tour for Marvel’s Shang-Chi, Feige said that it “has not necessarily occurred to me that it [No Way Home] is any more or less secret than any of our other projects”, before confirming that “there will be a trailer” before the movie’s December 17 release. Fans have welcomed and, in some cases, scoffed at the news that a trailer will eventually arrive, given that we’ve waited a long time for one. But Feige is right: No Way Home isn’t more secretive than previous MCU movies – not by a long shot – and there are a myriad of reasons why. Of the 24 MCU movies released so far, Avengers: Endgame has been the most secretive by far. Add in forthcoming movies like Shang-Chi, Eternals and No Way Home, and we’d still consider Marvel’s tight-lipped approach to Endgame to be greater than any previous or upcoming film project. Endgame’s first trailer didn’t arrive until four months before its April 2019 release. Even then, the trailer’s footage primarily drew from the film’s opening hour and was spliced together with scenes from previous Marvel flicks. The second trailer wasn’t released until a month before Endgame’s launch, too, and was even more nondescript than its predecessor. Combine this with the film’s ensemble cast being reticent to discuss the movie during its press tour (for fear of letting secrets slip) and Endgame being the culmination of 11 years of MCU movies, and it’s unsurprising that Marvel played its cards so close to its chest.

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