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Black Friday mattress deals 2021: everything we expect in the sales this year

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Where to find the best Black Friday mattress deals online once the holiday shopping season begins this November.
Black Friday is an excellent time of year to save money on a mattress. Big price drops, extra free gifts, and more offers to choose between than usual make November a brilliant time to bag a sleep-related bargain. So what will the best Black Friday mattress deals be this year — and when will they start? We’ll tell you everything you need to know. Black Friday 2021 falls on November 26, but we predict all the major sleep brands will have launched their Black Friday mattress sales at least a week before this, and we’re expecting to see some genuinely good discounts throughout the month too. Last year, for example, two of the biggest brands launched flash sales — with their cheapest-ever mattress prices — before Black Friday, and didn’t bring those offers back on the day. Stick with us, and you won’t miss out. We’ll bring you all the best Black Friday mattress deals here, as soon as they drop — whether that’s in late October, early November or on Black Friday itself. And if you need to buy a new mattress now, we can help with that too. There are competitive mattress deals all year round. Our top pick comes from leading brand Nectar: the company recently dropped its prices by $100, and the current offer is now the same as its official Black Friday mattress deal last year. We’ve also highlighted more of our favorite current offers further down the page. While the vast majority of the best Black Friday mattress deals will happen in Thanksgiving week, there were a few notable exceptions to this trend last year. Nectar’s cheapest prices of the year, for example, came via a flash sale on November 1. The company removed the free gifts from its usual offer, and instead dropped the mattress prices to their lowest ever. A twin-sized Nectar Memory Foam mattress cost just $374 (down from $499), while a queen dropped from $799 to $599. The normal deal then resumed and remained in place on Black Friday itself. Luxury mattress maker Saatva, too, offered a huge $275 discount on its mattresses a few days before Black Friday — before then returning to its usual $200 discount. We’re expecting to see more flash sales this year, so stay tuned… Another buck from the trend worth noting is that Purple offered a better-value deal on Cyber Monday than Black Friday. We saw it coming though, and if the same thing looks like it’s going to happen again this year, we’ll tell you. We’ll be tracking all the best Black Friday mattress deals here, so if prices drop to their lowest ever before the event we’ll let you know. And if any deal looks like it might be better on Cyber Monday, we’ll give you a heads-up about that too. We think we’ll see many of the same online Black Friday mattress deals this year as in previous years. Here are our top predictions: Short answer: yes. Black Friday is a brilliant time to buy a new mattress. That’s because, as a rule, mattress prices are the lowest you’ll find them all year. However, Black Friday isn’t the only time prices drop this low — we often see Black Friday pricing reappear during the President’s Day mattress sales in February, as retailers look to entice people to start spending again after the holiday sales period. There are plenty of other big mattress sales throughout the year, too. Any national holiday normally has big mattress discounts — the classic is the Memorial Day mattress sales in May, but there are July 4th mattress sales, Labor Day mattress sales and so on. It’s important to point out, though, that while the discounts may look the same in each sale, the actual prices often aren’t. Typically the best time to save money on a mattress is Black Friday and President’s Day; the next lowest prices are usually found on Memorial Day, July 4th and Labor Day; and the worst time to buy a mattress is in the summer sales.

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