Netflix teamed with Walmart to sell products for the streamer’s original entertainment franchises, the first such partnership for Netflix.
Walmart, the world’s biggest retailer, has partnered with Netflix, the biggest subscription video service in the world, to sell products for the streamer’s original entertainment franchises. Walmart’s newly launched Netflix hub (walmart.com/netflix) — arriving ahead of the holiday-shopping season — carries a variety of toys, apparel, games, books and other products tied to shows and movies including “The Witcher,” “Stranger Things,” “Cocomelon,” “Gabby’s Dollhouse,” “Cobra Kai,” “Queer Eye,” “Nailed It!”, “Ada Twist, Scientist” and “Over the Moon.” And soon, according to Walmart, it’s going to stock T-shirts for “Squid Game,” Netflix’s Korean survival drama that has become an overnight smash hit.
