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With Two ‘Red Notice’ Sequels In Development, Does Netflix Even Need Franchises?

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An original action comedy starring Dwayne Johnson, Gal Gadot and Ryan Reynolds could perform as well for Netflix as two ‘Red Notice’ sequels.
To the surprise of absolutely no one, Netflix is going ahead with a sequel to Red Notice. However, to the slight surprise of some of us, Netflix is going ahead with two (02) Red Notice sequels. That’s the news from Deadline this afternoon. The film has accumulated around 400 million hours-viewed in around six weeks, including a record-setting 364 million in the first 28 days. While the Dwayne Johnson/Gal Gadot/Ryan Reynolds caper sank like a stone after its first two weeks (as did Don’t Look Up for that matter, and as is normal for the Netflix model), it has maintained an impressively consistent 11-14 million hours per week for the last month. Whether or not that qualifies as “stickiness,” the sheer size of the viewership would merit a sequel under any plausible circumstances. Even if some folks who didn’t really care for Rawson Marshall Thurber’s franchise-starter ( Central Intelligence >>> Red Notice) don’t show up to even sample the sequel, well, the mere lure of another light star-driven action comedy will inspire at least some “second chance” curiosity.

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