The ChatGPT integration sparks new interest in Bing, but Google remains the top dog in search.
ChatGPT has helped Microsoft’s Bing search engine reach 100 million daily active users.
Microsoft announced the news a month after the company integrated OpenAI’s chatbot program into Bing, which has long struggled to chip away at Google Search’s market share.
The ChatGPT integration with Bing is still in preview mode and accessible via a waitlist. But even so, Microsoft has seen a “million+” preview users routinely try the new Bing over the past month.
Bing still faces a huge uphill battle against Google, which has over a billion users. “We are fully aware we remain a small, low, single digit share player,” says Microsoft Consumer Chief Marketing Officer Yusuf Mehdi. “That said, it feels good to be at the dance!”
«Of the millions of active users of the new Bing preview, it’s great to see that roughly one third are new to Bing,» he adds.
