Caesars Sportsbook Chief Operating Officer and Head of Sports Ken Fuchs spoke to Fox News Digital about the history of the Super Bowl prop bet.
Caesars Sportsbook has dozens of prop bets NFL fans could wager on for Sunday’s Super Bowl between the San Francisco 49ers and Kansas City Chiefs.
Caesars became the first sportsbook to offer a prop bet when it offered a 20-1 bet Chicago Bears defensive end William «The Refrigerator» Perry would score a touchdown against the New England Patriots during the 1986 Super Bowl.
A lot of money came in on Perry to score. And by the time that game kicked off 38 years ago, the odds came down to 2-1.
Perry scored a touchdown, and there was a nice payday for some bettors.
«I think Caesars hit the bullseye of it,» Caesars Sportsbook Chief Operating Officer and Head of Sports Ken Fuchs told Fox News Digital in Las Vegas. «In 1986, we wanted to have a little fun, and we created a prop bet around ‘The Fridge’ scoring a touchdown for the Bears in that ‘Super Bowl Shuffle’ season. Of course, he did. The ball did not go to Walter Payton. It went to ‘The Fridge.’ He scored. It cashed for customers, and the prop bet was born.
