Snap is urging the people who bought the Pixy to “immediately stop using” it and “remove the battery and stop charging it.”
A couple of years ago, Snap (the company behind Snapchat) decided that the selfie production pipeline needed to be improved upon. Bathroom mirrors and selfie sticks were not cutting it. No, no, Snap decided that the next evolution in the art of taking pictures of yourself would involve a flying robot.
So it launched the Pixy, a tiny yellow drone designed to follow you around and take cute candids of you while you did stuff. The product, which retailed between $185 and $250, did not do well, and Snap halted development on the product a mere four months after it launched.
During its short reign, the drone’s tagline was: “Your friendly flying camera.
