Nothing beats in-person meetings, but video conferencing is the next best thing, especially for fully remote companies. We evaluate and rank the top players based on their ability to keep meetings engaging and efficient.
Video conferencing systems have become invaluable for small businesses, enabling enhanced collaboration, reduced travel costs, and increased productivity. With video conferencing, remote team members can seamlessly participate in meetings, share screens, and engage in real-time discussions, fostering a more connected and efficient workforce. These platforms also facilitate virtual client meetings, letting businesses expand their reach and maintain strong relationships with customers and partners across geographical boundaries. Additionally, video conferencing tools often integrate with other essential business applications. Some even offer advanced features similar to those of business VoIP systems.
The right video conferencing system for your business will depend on your needs. Some companies will need nothing more than the ability to conduct general-purpose video meetings, while others will have advanced needs, such as webinars, online training, and mass presentations. To help you decide what system best suits your company, we test and rate leading video conferencing services based on performance, features, and usability. Here, we present our top picks in the category, along with links to detailed reviews and some helpful buying tips.Why We Picked It
Intermedia AnyMeeting is an attractive, easy-to-use service that’s packed with enough features to suit any organization. We especially liked its AI-powered Virtual Assistant, which delivers reasonably high-quality transcriptions of video meetings and can even flag action items based on what’s said during the call. Plus, as comprehensive as it is, AnyMeeting’s pricing is on par with most of its competitors.Who It’s For
You can hardly go wrong with AnyMeeting, which is why it’s earned our Editors’ Choice nod for several years running. The one caveat might be that it lacks certain webinar-oriented features, such as breakout rooms. But overall, if you feel comfortable with its user interface and controls, it’s hard to beat.Why We Picked It
One of the most mature video conferencing solutions on our list, Webex has been around in one form or another since 1995. Now owned by Cisco, it has the unique distinction of enjoying the benefits of integration with the networking giant’s rich ecosystem of tools, hardware, and smart conference room systems. As a result, it’s the go-to solution for some of the Fortune 500’s most prominent names.Who It’s For
Don’t assume you need a huge headcount to use Webex. While it has a few pricing gotchas compared with some other services, it’s fully capable of scaling from small businesses to large enterprises and everything in between. So, if your priorities are solid support and a near-unlimited capacity for growth, Webex could be the ideal choice.RingCentral VideoWhy We Picked It
RingCentral is well-respected for its business communication technologies, most notably its voice-over-IP (VoIP) solution. RingCentral Video is its entry into the video conferencing market, and while it’s playing catch-up to some of the more established players, it’s still a solid offering. One appealing feature is its generous free pricing tier, which lets you conduct meetings with up to 100 attendees and lasting as long as 24 hours at a time.Who It’s For
If you’re looking for a video conferencing solution that’s well-integrated with a business VoIP system, RingCentral is an excellent choice. Both functions are built into the same app, with an appealing user interface. Also, it delivers more at no cost than any other system we looked at. Be aware, though, that it doesn’t yet deliver all the capabilities of more mature competitors.Why We Picked It
The only way to join Google Meet conferences is via a web browser, but what might seem to be a limitation at first may actually be its greatest strength. Because there are no dedicated clients to download and install, Google Meet should be accessible to anyone with a modern browser, regardless of OS platform. Of course, it doesn’t hurt that Meet integrates with the wildly popular Google Workspace suite of productivity apps, either.Who It’s For
If your organization doesn’t use Google Workspace, chances are some of your partners or customers do. That should be reason enough to consider it, given how easily it integrates with Workspace users’ calendars and email. Beyond that, Meet is a robust video conferencing solution with one of the lowest barriers to entry of any service in our roundup.Why We Picked It
GoToMeeting is a mature video conferencing solution from GoTo, the company formerly known as LogMeIn. It offers a good balance between features and cost, and it includes competitive features like smart transcription and unlimited recording to the cloud. It also integrates with Google Workspace and Microsoft 365 calendars.Who It’s For
As a standalone video conferencing solution, GoToMeeting is a dependable offering, but it lacks some features you’d want for general-purpose video meetings. It’s best suited for use cases like webinars, contact centers, and remote IT management, especially when paired with GoTo’s other software for those markets.
