Samsung’s Galaxy S24 series is selling well globally and Galaxy AI is a key factor driving sales, a survey revealed.
Samsung‘s aggressive marketing push for Galaxy AI seems to be paying off. Its Galaxy S24 series is selling well globally and Galaxy AI appears to be a key factor. According to a survey, one out of every four Galaxy S24 users purchased the device because of AI features.Galaxy AI is driving Galaxy S24 sales, survey shows
Samsung has been marketing the Galaxy S24 series as AI phones. “Galaxy AI” prominently features in its promotional materials for the new flagships across online and offline channels. The Korean firm has put up massive hoardings saying “Galaxy AI is here” globally, with the same promo also appearing on its social media handles and websites.
Seeing Samsung’s bet on Galaxy AI, Worldpanel ComTech decided to track whether AI features can drive smartphone sales.