A report states that an iPhone 16 supercycle is unlikely to happen this year, despite the wave of AI that introduced Apple Intelligence
Apple’s ‘It’s Glowtime’ event being held tomorrow will showcase the company’s four new iPhone 16 models, with all of them said to arrive with a slew of impressive upgrades, not to mention every one of them being able to run a combination of cloud-based and on-device generative AI features. Unfortunately, these advantages are not expected to result in a supercycle of the upcoming series, as a new report mentions that there are various factors why this may happen.The iPhone 17 has a better chance of introducing a supercycle, with the iPhone 16’s lack of design deemed another factor
Despite Apple reportedly increasing its iPhone 16 supply to 90 million units for 2024, surpassing the iPhone 15 tally by 10 percent, Bloomberg’s Mark Gurman says in his latest ‘Power On’ newsletter that a supercycle of the flagship family is unlikely. There are several reasons why this could materialize, one of them related to macroeconomic factors. Gurman points out that consumers in China and other parts of the world are still holding tightly to whatever funds they have, even with AI’s formidable presence in this market.
“In recent days, Apple Inc. made the decision to postpone more of its highly anticipated artificial intelligence features, underscoring the idea that its AI push will take time to pay off.
