Google Search lets you select Preferred Sources for news content in Top Stories: Here’s how to customize your news search experience.
Google on Tuesday announced that Google Search will let certain users customize their news experience when browsing the web by allowing them to select Preferred Sources for the news items that appear in the «Top Stories» section. The feature comes at a time when Google is seeing mounting criticism for the way its AI products have impacted the Google Search experience for publishers. While recent estimates from third-party sources have indicated that AI Overviews contributed to a reduction in visits to websites, Google pushed back a few days ago, saying that AI features in Google Search have improved the quality of clicks and that the traffic volume remains stable.
The Preferred Sources feature might not necessarily improve traffic to certain publishers or fix any Google Search traffic problems that Google might be dealing with regardless of what it says in public, but it could be a great way for users to personalize their Google Search experience. Preferred Sources should ensure that more of your favorite websites and news sources appear in Google Search results related to news topics than before. The «Top Stories» section will still include news items from sources that aren’t part of your favorites.
Google unveiled the Preferred Sources experiment in late June.
