TikTok is making a series of AI-focused changes, including a new invisible label to identify content produced by tools such as Sora or Google’s Veo.
Over a billion AI-generated videos have been uploaded to TikTok, so the app plans to launch tools to help you see fewer of them in your feed.
The video app is making changes to its AI policies to give users better control over what they see. TikTok will also improve its watermarking tech to help it better identify AI-generated content from apps like OpenAI’s Sora or Google’s Veo.
It will begin testing a new preference for AI within its Manage topics menu, which will allow you to select whether you want to see more or less AI-generated content in your feed.
