Samsung now lets you bring color to your gadget with Galaxy Bespoke, and hopefully the Galaxy S22 gets this option.
At some point in the next few months Samsung is expected to unveil the Galaxy S22, its new series of flagship smartphones, but if the jump from the Galaxy S10 to S20 or S20 to S21 has taught us anything, it’s that it probably won’t be a huge upgrade. There could be a reason to care though, thanks to something unveiled recently. At an otherwise quiet Galaxy Unpacked event in October, Samsung launched a new service for its devices, called Galaxy Bespoke, and it could point towards the future of Samsung phones. In fact, more so than any other leak or tease we’ve seen so far, Galaxy Bespoke could give us a reason to care about the upcoming Samsung Galaxy S22 series of smartphones. There’s a big problem with many modern smartphones: they look too boring. We’re not talking about the actual appearance — in the grand scheme of it, there’s very little difference between how most non-folding phones look — we’re talking about colors. The vast majority of phones come in pretty bland shades like gray, navy or black — there’s very little vibrancy. Even the outliers can be a bit dull: the Google Pixel 6 colors are all just soft pastel colors, and some of them are fairly attractive, but none of them are particularly eye-catchingly bright or bold. Some could consider the Galaxy S21 colors an exception: the choice between black, white, pink or purple gave two interesting colors.
