The Oura Ring 3 is discounted to as low as $249 for Black Friday.
Ahead of Black Friday, the Heritage and Horizon Oura Ring is on sale on Amazon and on Oura’s website for a limited time. The discount varies by ring finish and size, ranging from $50 to $200. It is a notably rare discount on a product that doesn’t go on sale often. The deal comes after Oura launched its fourth-generation smart ring, the Oura Ring 4.
If you’ve heard of smart rings, chances are you’ve heard the words «Oura Ring» tossed around. It is, after all, the biggest player in the smart ring space and a near blueprint for today’s rivals, whether that’s the Samsung Galaxy Ring or the Ultrahuman Ring Air.
The market for smart rings has ballooned ever since Oura debuted its first ring in 2015. There are many more options now, catering to various demographics like women, fitness junkies, and Android users.
With all these hot, new choices, is the $300 Oura Ring (plus the $6 per month subscription) still worth it? I’ve tested the smart ring against its competitors for several months, and the answer is a resounding yes. The Oura Ring is still the smart ring most people should buy for its competitive and regularly improving features, app user experience, pristine sleep tracking data, and industry-leading integrations. Here’s everything else you should know.
ZDNET RECOMMENDS Oura Ring Gen 3
The smart ring comes in silver, rose gold, gold, black, stealth, and brushed titanium with sizes starting at six through 13.
A smart ring is only as good as its accompanying app. Unlike a smartwatch with a glowing screen you can toggle and view information on, a smart ring’s usability relies on its app and only its app.
The Oura Ring app is the best in the business, with the most well-rounded user experience out of every smart ring app I’ve tried. The app loads quickly 95% of the time and syncs your data from the ring in seconds. Taking your workout heart rate or recording a workout also doesn’t take too long.
Oura measures four core areas of wellness, as categorized by the tabs in the app: sleep, activity, resilience, and readiness. It’s easy to see the underlying data that makes your scores what they are by tapping into each tab.
Go into the sleep tab, and you’ll see all the data contributors, like efficiency, time in bed, resting heart rate during sleep, latency, and the time you spent in each sleep stage. You can click on any of these data points to see a historical view of, say, your latency or average heart rate. This extensive level of data capture and illustration, including how every essential data point is easy to access and view from a daily or monthly glance, is my favorite part of Oura.
