“I have plans to create the ICONNic music festival.”
Ja Rule is giving music festivals another shot after the Fyre Fest fiasco. The rapper told TMZ he was planning on throwing his own music festival to promote his new app, ICONN.
“It is the most iconic festival that never was,” Rule said of Fyre Fest while speaking to TMZ cameras on Thursday. “I have plans to create the ICONNic music festival.”
Similar to the botched Fyre Fest, which was used as a promotional tool to gain traction for the celebrity booking service Frye app, Rule’s ICONN app—otherwise known as Ice Connect—is being pegged as a “celebrity entertainment booking and concierge service.”
Rule announced the launch of the app, boasting “industry veterans” as its creators, in early February. According to ICONN’s website, the app works “to solve the decades-old problems that entertainers have had with negotiating terms, executing agreements and getting paid.
