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Pepsi’s Snackbot Makes Its Super Bowl Debut

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Jets’ safety Jamal Adams chaperoned the robot, which distributed snacks to sportscasters preparing for the game.
New York Jets Safety and 2019 Pro Bowl MVP Jamal Adams joined PepsiCo’s new Snackbot delivery robot in Atlanta on Thursday morning to distribute drinks and the chips showcased in Doritos’ 2019 spot to Super Bowl sportscasters on Radio Row at the Georgia World Congress Center.
The six-wheeled Super Bowl Snackbot has a new on-brand look with plenty of blue, red and white. (Its predecessor, the Snackbot at the University of the Pacific, is wrapped instead with messaging from Hello Goodness, PepsiCo’s line of healthier drinks and snacks. Both have flags, though.)
Among the sportscasters to interact with Adams and Snackbot were NFL Radio’s Brady Quinn, CBS’ Boomer Esiason, ESPN’s Stephen Smith and Fox Sports Radio’s Doug Gottlieb.
A rep said Snackbot will “continue to drum up excitement throughout the week as it cheers on players and fans in Atlanta,” including appearances at the Pepsi Rookie of the Year brunch and the Pepsi Party, as well as a return to Radio Row.

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