The social distancing efforts amid the ongoing pandemic has led to an expected increase in social media usage for New Year’s Eve, with Facebook claiming to have observed the most calls made in a single day on WhatsApp.
The social distancing efforts amid the ongoing pandemic has led to an expected increase in social media usage for New Year’s Eve, with Facebook claiming to have observed the most calls made in a single day on WhatsApp. For the holidays impacted by the continuing COVID-19 pandemic, Facebook saw its typical high usage spikes over New Year’s Eve. In a year dominated by people working from home and using technological means to stay in touch, the social network saw an increase of the use of its services for that night, prompted by people staying at home instead of going out socially. In a blog post, Facebook calls the 2020 New Year’s Eve as a „historically busy night“ for its services, including the setting of new records.
