Start United States USA — China Ikea is considering closing another store in China

Ikea is considering closing another store in China

160
0
TEILEN

Ikea has already shut one store in mainland China this year and could close another in Shanghai in early July.
The Swedish furniture and home goods chain said Monday that it was considering shutting its store in the Yangpu district of the city in response to changing shopping patterns during the pandemic.
„In order to better meet consumers‘ growing demand for online consumption and services, as well as the further preference for convenient delivery accelerated during the epidemic, Ikea China will introduce customer touchpoints in the Shanghai market“, it said in a statement posted on WeChat.
„However. Ikea China has conducted a comprehensive analysis of the long-term feasibility of Yangpu Store, and is considering not retaining it“, it added.

Continue reading...