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Disney Plus is getting an ad-tier — and getting more expensive

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Disney+ without ads is increasing to $10.99 a month, with an ad-tier being offered for the current price of $7.99 a month. The change will roll out in December. Hulu prices will also increase, starting Oct. 10.
At today’s shareholder meeting, Disney announced that ads are coming to Disney Plus.
Starting Dec. 8, a version of the Disney streaming service will be available with ads for $7.99 a month. If you’re scratching your head, doing the math, and wondering why that’s about the same as your current ad-free subscription, that’s because the ad-free tier is going to bump up to $10.99 a month. The ad version will be known as Disney Plus Basic, with the ad-free tier known as Disney Plus Premium.

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