Now, generative AI features are rolling out on Performance Max, Google’s goal-based campaign type in Google Ads.
Remember when Google said that it’ll deploy AI to YouTube to help you create ads more efficiently? Well, now, generative AI features are rolling out on Performance Max, its goal-based campaign type in Google Ads.
The tech giant says in the official announcement that these new AI features will – supposedly – make it quick and easy for marketers to create and scale new assets, and to improve existing ones.
