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Spotify will add music videos in some countries, challenging YouTube Music

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In some countries, Spotify is testing out the ability to switch from audio to music videos while listening to a track.
Spotify has announced that it will start showing music videos, but only in select countries.
In an effort to further improve “artist-to-fan connection,” Spotify is adding music videos to the “Now Playing” screen, with a “switch to video” button that will show the official music video for a song you’re listening to on a phone or TV. The feature works rather similarly to YouTube Music, which has supported a switch between music and video since its inception.

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