Home United States USA — IT Facebook loses Disney Plus ad dollars amid boycott, report says

Facebook loses Disney Plus ad dollars amid boycott, report says

285
0
SHARE

As Facebook deals with an ad boycott put together by civil rights groups, the social network has reportedly lost a significant amount of business from…
As Facebook deals with an ad boycott put together by civil rights groups, the social network has reportedly lost a significant amount of business from one of its biggest advertisers: Disney. The entertainment giant has seriously cut back its ad spending on Facebook, The Wall Street Journal said Saturday, citing unnamed sources.
The cuts include a pause to ads for high-profile streaming service Disney Plus, and a halt to ads on Facebook-owned Instagram for another streaming service, Hulu, the Journal said, adding that the time frame for the cutbacks is unclear.
The news comes amid the #StopHateforProfit campaign, a boycott meant to push the social network to do more to combat hate speech and misinformation.

Continue reading...