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apple: Apple doubles down on protecting users' personal data globally

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In a fresh bid to make users aware about the privacy of their data and take control of their personal and financial information, Apple has introduced a global campaign that will run on broadcast and social media across 24 countries, including India.
In a fresh bid to make users aware about the privacy of their data and take control of their personal and financial information,
has introduced a global campaign that will run on broadcast and social media across 24 countries, including India. The 90-second video campaign highlights a slew of features Apple has developed to safeguard users’ data like
(ATT) which helps users ask third-party apps not to track their online activity. The iPhone maker aims to show how iOS users can take back control over their personal data.
« Over the past decade, a large and opaque industry has been amassing increasing amounts of personal data.

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