One of Trump’s favorite news channels just scored a deal, granting it access to DirecTV’s 13.1 million viewers.
Former President Donald Trump could win back millions of cable viewers ahead of Saturday’s rally in Texas, now that conservative news channel Newsmax is returning to DirecTV.
On Wednesday, Newsmax announced that its programming would come back to DirecTV—and the cable carrier’s streaming services, DirecTV Stream and U-verse—after a business deal was reached for multiyear distribution.
« When the two companies were initially unable to agree on financial terms to extend their carriage agreement, » a press release announcing the agreement said, DirecTV lost the rights to distribute the programming on January 25.
However, as of Wednesday, Newsmax will be available to DirecTV, DirecTV Stream and U-verse « at no additional cost to customers, rejoining an expanded diversified news lineup » that now comprises six 24/7 networks: CNN, Fox News, MSNBC, Newsmax, NewsNation and The First, the release said.
Notably, Newsmax is one of the few cable networks that still broadcast all of Trump’s rallies.
