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Apple cuts Vision Pro production target, pushes back cheaper model

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As per a report by Financial Times, Apple is facing production issues with the Vision Pro due to its complex design and is now preparing to make.
The big picture: Apple has reportedly made significant cuts to production forecasts for the Vision Pro mixed reality headset. The device, which was unveiled at the company’s WWDC event last month, has generated a ton of interest among tech enthusiasts, but many have felt excluded by its eye-popping $3,500 price tag.
As per a report by Financial Times, Apple is facing production issues with the Vision Pro due to its complex design and is now preparing to make fewer than 400,000 units in 2024. Two unidentified China-based component suppliers for the Vision Pro further claimed that Apple is only ordering components for 130,000 to 150,000 units in the first year, which is a major cutback from the company’s internal sales target of 1 million units in the first 12 months.

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