Yeah, I’m not sure if that’s a really compelling reason to upgrade.
Windows 12 may not be coming this year after all. Perhaps one reason is that Microsoft is already struggling to get users to give up Windows 10 and migrate to Windows 11. How can Microsoft encourage users to make the switch? Promote its best features? Better performance? AI functionality? Apparently not.
In its latest YouTube advertisement (via The Register), Microsoft begins by talking about how easy it is to make the switch. To be fair, the process is not much more complicated than any other Windows update, but I’ll expand on that shortly. After talking about that, the happy narrator mentions how—of all things—the Start Menu is a ‘game changer’. Er, I’m not quite sure I’d lead off with that. I think the Windows 11 start menu is a downgrade from Windows 10.
After that, the ad goes on to explain how good the Windows File Explorer and security features are. Honestly, there’s not much wrong with either of those in Windows 11. I like File Explorer’s tab function, though I’d like to see Defenders’ phishing functionality improved. The thing is, Windows 10 has reasonable security capabilities and we got on just fine with its File Explorer for years.
