The option seems ripe for abuse, but Google says it will monitor for ‘suspicious and fake reviews.’
Four new features are coming to Google Maps, including a way to hide your identity in reviews.
Maps will soon let you use a nickname and select an alternative profile picture for online reviews, so you can rate a business without linking it to full name and Google profile photo. Google says it will monitor for « suspicious and fake reviews », and every review is still associated with an account on Google’s backend, which it believes will discourage bad actors.
Look for a new option under Your Profile that says Use a custom name & picture for posting. You’ll then be able to pick an illustration to represent you and add a nickname.
Google didn’t explain why it is introducing anonymous reviews; it pitched the idea as a way to be a business’s « Secret Santa.
