Apple has finally announced the acquisition of the music detecting service, Shazam. The finalisation of the acquisition comes just weeks after the European Union said the deal could go ahead.
Apple has finally announced its buyout of Shazam. The official announcement comes just a few weeks after the European Union gave the green light on the deal. Shazam allows users to find the name of a song just by tapping a button and allowing the app to listen to the audio playing.
Oliver Schusser, Apple’s vice president of Apple Music, said:
Apple said that the app will become ad-free in the near future, right now users having to pay $2.99 for listening sans advertisements. Shazam has also been used in conjunction with TV advertisements in the past, and while Apple didn’t mention this, it is possible that we could see Apple tie in Shazam content into its upcoming original content venture.
