United Kingdom’s antitrust watchdog says Apple and Google’s billion-dollar search engine deal creates «a significant barrier to entry and expansion” for rivals.
Google and Apple’s billion-dollar search engine deal is under fire in the United Kingdom. The country’s competition watchdog is investigating the exuberant sum Google pays Apple every year to be the default search engine on Safari which the regulators say creates “a significant barrier to entry and expansion” for rivals.
As per an updated study on online platforms and digital advertising filed by the UK government’s Competition and Markets Authority (via Reuters), Google shelled out 1.2 billion pounds (~$1.5 billion) last year to be the go-to search engine on browsers across a range of devices in the United Kingdom, the “substantial majority” of which went to Apple.
