In yet another stab at emulating TikTok, Facebook-owned Instagram has announced a new feature called Remix that will let users create, share and add their own perspective and fun on its Reels platform.
Instagram, which is aggressively pushing its short video format Reels in India as it sees a big opportunity in the absence of TikTok here, has announced a new feature, Remix, for the app. Remix lets you to record a Reels video alongside a video (an existing Reel) from another user — in that sense, it is a clone of TikTok’s Duets feature that allows users to respond to another person’s video content with their own. Facebook, which launched Reels in India first, recently announced that Instagram creators can have their public Reels recommended on Facebook in India.
