Micromax introduced the IN brand last year and this will be the fourth phone under it.
Micromax IN 2B launch is set for today in India. Alongside the new phone, the Indian smartphone company is also going to launch its first-ever truly wireless earbuds under a new brand called Airfunk. There will be at least two new pairs of earbuds that will be budget-friendly. While the market for entry-level phones, which includes the upcoming IN 2B, has been growing steadily in India, the entry-level space for TWS earbuds has seen tremendous competition recently. Now, Micromax wants a share too. The Micromax IN 2B has been in rumours for quite some time. In fact, initial rumours suggested Micromax would launch a phone called IN 2C towards the end of July. But a rumour later said that it would be IN 2B instead. Micromax’s IN brand arrived last year as an answer to the likes of Realme and Redmi, and since then it has been doing well.
