Underwhelming sales for the iPhone 14 Plus mean that Apple is seriously considering cutting the price of its successor.
Price cuts on gadgets are always good news for consumers, and it would seem that the iPhone 15 could be in line for one if the latest leak can be believed: apparently Apple is considering cutting the pricing of the iPhone 15 Plus due to launch in September.
This comes from reputable online source Yeux1122 on South Korean social network Naver (via Macworld (opens in new tab)). The move is apparently being given serious consideration, and would be made in response to underwhelming sales of the current Plus model.
The iPhone 14 Plus that was unveiled with the rest of the family earlier this year has a starting price of $899 / £949 / AU$1,579 for the 128GB version, but it doesn’t appear to be attracting buyers in the numbers that Apple would like.
