As it traditionally does just before a major event, Apple has closed its online store ahead of the iPhone 15 launch and replaced it with a «check back soon» message.
As it traditionally does just before a major event, Apple has closed its online store ahead of the iPhone 15 launch and replaced it with a «check back soon» message.
Whether it’s to prevent people buying an iPhone 14 hours before the iPhone 15 is announced, or just to create buzz ahead of the event, Apple has put up its «Be right back» poster.
