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Apple Tipped to Launch an Affordable MacBook to Compete Against Chromebooks

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A report from Digitimes citing industry sources claims that Apple is working on a new affordable MacBook series with a 2024 launch timeline.
Apple has been undergoing significant changes in its product lineup over the years. The Cupertino giant introduced its in-house chipsets for MacBooks. Apple recently launched the Apple MacBook Air M2 with 13″ and 15″ screens. The company has scheduled a launch event on September 12 to unveil iPhone 15 series smartphones. The upcoming series is expected to include the iPhone 15 Ultra, which is tipped to be a premium offering above the iPhone 15 Pro Max.
The MacBook Air lineup is the cheapest offering from Apple in terms of laptops. The introduction of in-house chipsets has impacted a rise in users of MacBooks. Apple offers better CPU and GPU performance without messing up the portability of its devices. A report from Digitimes, citing its industry sources, claims that Apple is working on a low-cost MacBook series. The upcoming low-cost MacBook series is expected to compete against Chromebooks.

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